Role
Lead Product Designer
Timeline
6 Months
Tools
Figma | Photoshop | Mix Panel
Introduction
​​Startupsphere is a platform that enables business owners generate effective business plans and seek investments.
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​​​Challenge: While working as the lead designer for StartupSphere, I and my team identified declining user engagement, low conversion rates, and dissatisfaction as key issues.​​
​Solution 1: I designed a personalized and efficient onboarding flow to streamline the business plan creation process.​
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​Solution 2: I developed a marketplace to connect startups with investors, featuring AI-generated business plans to facilitate informed funding decisions.
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Solution 3: I created a dashboard allowing startups to track performance, gain insights, and manage privacy settings.
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Design Outcome: These design enhancements significantly improved user engagement, satisfaction, and introduced new revenue streams for the platform.
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Impact
These design enhancements significantly improved user engagement, satisfaction, and introduced new revenue streams for the platform.
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Conversion Rate
Increase in Conversion Rate
100%
Boost in User Engagement
& Action due to AI onboarding flow
User Satisfaction
Trust and Engagement
4.8
Reflecting a highly positive user experience and strong engagement.
Confidence Score
Improved confidence score of business plan generator
45%
Enhanced AI Accuracy & Trust
Click to view the projects in detail.
Client Feedback & Reviews
I worked closely with Michael Yap, CEO of Univenturestudio, as the primary designer on AI-based products, including StartupSphere.
CEO of Univenture studio
Micheal Yap
Vidhi's work stands out as truly impressive! Her designs are not only innovative but also clean and user-friendly, highlighting her exceptional talent in the field of UX/UI design. Having collaborated with her, I can confidently say she's one of the best in the business. She communicates clearly and efficiently, ensuring that all ideas are understood and implemented smoothly. Working with her is a joy, as she brings a positive energy to the process that makes everything feel seamless and enjoyable.